Ad Win: Move it Hipsters

After seeing this Flatrate ad, I was forced to change the title of our Ad Fail segment for this week. I find anything at a hipster’s expense funny. But being able to make fun of the same people who use your product without alienating them is on the cusp of genius.
Let us hear your thoughts. If you think I’m out of line and see it as a fail let me know (warning: if you think it’s a fail I will have to assume you are a hipster.) If you think it’s a win, tell me your favorite part.
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Category: Welt | Tags: Flatrate, hipster, Smackdown, Welt, Welt Branding 4 comments »


September 2nd, 2010 at 2:27 pm
“Don’t pay hidden fees, explore hidden emotions” has to be second best only to “resolve daddy issues”.
Ad Win for sure, as it both gratifies a hipster’s primal instict to be noticed and allows everyone else to laugh along at the same time.
September 2nd, 2010 at 2:54 pm
I was under the impression that hipsters never admitted to being hipsters. But I’m sure anything that toots their horn, they’ll take credit for.
September 3rd, 2010 at 9:17 am
Hipsters may want to purchase something to help keep the kids occupied during the move. Here’s a proven option for the hipster kids:
http://imgur.com/a/A379E/1
October 8th, 2010 at 10:28 am
I would hang this on my wall as ironic hipster art. Fave part: subtlety.